October 18, 2026. It is not unusual for Fall prices of Maui car rentals to follow a roller coaster ride as busy three-day holiday weekends (Columbus Day in October, Veterans' Day and Thanksgiving in November) alternate with slower periods. But in fall 2026 the volatility of prices seems to have increased even more than usual, with prices alternating between dropping by half one week then surging by double the next week. This week, prices have surged again, after dropping last week, and surging the week before. For the coming week, the cost of a one-week rental from Maui's Kahului Airport starts at more than $500 for a compact car, and prices have increased across the board in all vehicle categories. What will next week bring? It is anybody's guess. Keep reading for more details

Fig. 1. Prices for Maui car rental at Kahului Airport (OGG) from April 2025 until now.

HOW MUCH IS THE CHEAPEST MAUI RENTAL CAR ON OCTOBER 19, 2026?

Every week, we list the lowest available prices for a one-week car rental from Maui's Kahului Airport (OGG), for a range of different vehicle categories, with the company offering the best price. This is our overview of Maui car rental prices for the week beginning Monday, October 19, 2026.

Category Price Company
Economy $519 Budget
Midsize $622 Budget
Jeep $786 Budget
Convertible - -
SUV $581 Dollar
7 St SUV $671 Dollar
Minivan $808 Alamo

The prices quoted here include all applicable taxes and fees. Prices for these vehicle types charted week-to-week for the last 14 months are illustrated in Figure 1.

These are the lowest prices in every car category: The lowest price for a compact car at Kahului Airport (OGG) this week is with Budget, at $519/week. Mid-size cars are starting at $622/week, also at Budget. Jeeps are starting at $786/week, again from Budget. The cheapest standard SUV's are $581/week, at Dollar. Large 7-seat SUV's start at $671/week, also at Dollar. Minivans, are available starting at $808/week, from Alamo . Convertibles are completely unavailable from any major provider, airport or off-airport, with availability not expected to resume until early in 2027. As we noted last week, end-of-life de-fleeting of the Chevy Camaro, and safety recalls on the Ford Mustang have all but eliminated the convertible rental fleet.

Fig. 2. Maui car rental prices at Kahului Airport (OGG) this week and last week, with the percentage change..

HOW MUCH DID MAUI RENTAL CAR PRICES CHANGE FROM LAST WEEK?

This is how the lowest price for a one week rental from Maui's Kahului Airport (OGG) starting on October 19, 2026 has changed from the week before, for every vehicle category:

Category This week Last Change
Economy $519 $239 117%
Midsize $622 $297 109%
Jeep $786 $581 35%
Convertible - - -
SUV $581 $408 42%
7 st SUV $671 $442 52%
Minivan $808 $481 68%

Prices in every category are up from last week, with the biggest increases for four-door cars.

The lowest price for a compact cars is up 117% from last week, more than double, bringing back to about where it was two weeks ago. Midsize car prices are following a similar trajectory, up more than double, 109%. Jeeps are up 35%. Standard SUVs are up 42%. Large SUV's (seating 7) are up 52%,. Minivans are up by 68%, nearly half what they were one week ago.

Prices for this week and last week, with the percentage change week-to-week, are illustrated in Figure 2.

HOW DO WE GET OUR MAUI CAR RENTAL PRICE DATA?

Prices for Maui car rentals vary from week to week, and the company offering the lowest price also changes from week to week. Furthermore, one company may be offering the lowest price in one vehicle category, for example mid-size cars, while a different company has a better price on another category, for example mini-vans.

We have recently completed three full years of weekly monitoring of the lowest available price for a one-week rental at Maui's Kahului Airport (OGG), compiling prices for vehicles available at the Consolidated Rent A Car facility (ConRAC) as well as rentals from off-airport locations served by free shuttle. This survey covers 10 different companies, Ace (closed as of March 2026), Alamo, Avis, Budget, Dollar, Enterprise, Fox, Hertz, National, Nu, Payless, Sixt, and Thrifty.

This price survey covering three years from July 2023 to this July is illustrated in Figure 3. This chart marks an important milestone in our multi-year price-tracking effort. We will return to it in future editions of this blog to discuss salient features like the significant rise in the price floor in 2026 compared to 2025 (clearly visible on the chart), and the repeating seasonal variation of prices (also clearly visible).

Beginning in July 2024, we expanded our data collection from just the lowest price available to the lowest prices in seven vehicle categories - compact, mid-size, Jeep, convertible, SUV, 7-seat SUV, and minivan - from 10 different companies at Maui's Kahului Airport (OGG): Alamo, Avis, Budget, Dollar, Enterprise, Hertz, National, Payless, SiXT, and Thrifty. Each week, for every vehicle type, we noted which company offered the lowest price. Later this month we will have completed two full years of this data set - which will again give us plenty of salient findings to dive into, deeply.

Figure 5. Week-by-week variation of Maui car rental prices averaged over five years, from 2013 to 2018.

Previously we conducted a five-year price-tracking study for the lowest price economy car category beginning in February 2013 and continuing to February 2018. A sample of these results is in Figure 4, that shows the five-year average of the price over a one-year duration. For details of this massive price-tracking undertaking, and the most important findings on how and when to rent a car, see our blog post of July 14, 2024 titled "When is the best time to rent a car in Maui?"

HOW TO CHECK RATES AND AVAILABILITY FOR MAUI CAR RENTAL

Either click through to to our Maui rental cars rate and availability section, or check our booking site at rentals.mauicarrental.biz. This site gives you access to all vehicles from eight different companies - Ace, Alamo, Avis, Budget, Dollar, Enterprise, Payless, and Thrifty - at all their Maui locations, that include the Airport rentacar center, Kahului town locations nearby the airport, and resort locations in Kihei/Wailea, and Ka'anapali. With so many options to choose from, you are assured to find the rental car that matches your preferences and your budget for your Maui trip - and there is never a cancellation penalty if you have to change plans.

ABOUT THIS BLOG

Frank Saab is a thought leader in the rental car industry, quoted by influential publications like SFgate.com. He is the editor of this blog published by Frank's Friendly Cars Maui Car Rental LLC, an independent car rental company operating in Maui, Hawaii, since 2006. Frank's offers low prices on affordable older cars and discount prices on new cars, with a "Lowest Price Guarantee" that assures you of getting the best deal on your rental. The company is a member of the Hawaii Visitors and Conventions Bureau (HVCB) and the American Car Rental Association (ACRA). Visit our website at www.mauicarrental.biz, or call us at 808-280-1196.

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Price Data Sources: rentalcars.com, rentals.mauicarrental.biz